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McDonald’s Brings Back ‘Hamburglar’ in Puzzling Marketing Decision as Property Crime Rates Surge

Robbery, burglary, and larceny rates all reportedly increased between 2021 and 2022.

Charles Sykes/Invision/AP
McDonald's Hamburglar rides a float in the Macy's Thanksgiving Day Parade, November 25, 2021, at New York. Charles Sykes/Invision/AP
MATTHEW RICE
MATTHEW RICE

As property crime rates climb across America, one of the country’s most notorious criminals has returned: the Hamburglar. 

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MATTHEW RICE
MATTHEW RICE

Mr. Rice, based in the nation's capital, covers current events in politics.

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